Authenticate your domain

Sending emails from your shop's domain not only looks more professional but it also helps build trust and improves your email deliverability by establishing your domain's reputation as a sender. This is a best practice for successful email programs and is strongly recommended.

For this process, you will copy and paste information from your Seguno settings into your Domain host's DNS settings. Once you've authenticated your domain, your next newsletter will introduce your sending domain and be guided through our domain warming process, spreading the delivery out over time.

Warning

If you have a time-sensitive newsletter to send and more than 20 subscribers, now is not the time to authenticate your domain. Plan ahead for a newsletter that can be spread out over 2-4 days depending on your subscriber count.


On this page


Find your DNS records in Seguno

To start the process, you'll need to have your Seguno DNS records available. Start by navigating to your Settings tab.

Select the link to Authenticate your domain.

Keep these settings open - you’ll need to refer to them again in a moment.

Tip

We recommend having two browser windows open for this process so that you can have one for your settings from Seguno and the other to update your DNS settings with your domain host.


Identify your Domain Host

If you do not recall who your domain host is, there are several methods to help you identify it. The easiest method is by going to your Domains settings in your Shopify admin. Your provider will likely be listed as you see in the image below.

If you do not have a provider listed, you may recall who you purchased your domain from. Need additional help? Use this lookup tool by entering your domain as you see it in your browser. Do not include any prefixes with your domain name such as "http://" and "www." in your search.

If your provider is Shopify, follow the steps here.

If your provider is GoDaddy, follow the steps here.

If your domain is hosted by another provider, follow the steps here. You may need to review your host's support documentation for additional help.


Step-by-step: Shopify-hosted domains

If your domain is hosted by Shopify, you will continue the rest of this process in the Domains section in your Online Store settings. Navigate to your Domains settings and select the option to Manage your domain.

Note

If you do not see the Manage button, your domain is not hosted through Shopify. Jump back to this step for help identifying your domain host.

Now, update your DNS settings.

You will create the new DNS records by selecting the Add custom record dropdown and picking the appropriate record type from the list. Complete this step once for the CNAME record and once for the TXT record.

Be sureto copy-and-paste the values directly from your Seguno Settings to avoid any typos.

Once you’ve created and saved those two records, select Authenticate domain in your Seguno window.

The following message will show when successfully submitted.

Seguno will then begin the backend of the domain authentication process, generally lasting one hour. You will receive an email notification once this has been completed.

Note

You may receive an “Authentication failed” message while the records are propagating - please wait 1-5 minutes and retry this last step.

All set! You'll automatically start your domain warm-up process with your next Newsletter send.


Step-by-step: GoDaddy-hosted domains

If your domain is hosted by GoDaddy, you will start by logging into your GoDaddy account.

Once you've logged in, open your quick links by selecting your profile in the top right and find the option to Manage Domains.

Select the more options icon to expose the shortcut to Manage DNS.

You'll now see a list of all the DNS records for your domain. Use the Add option at the bottom of the list to create your new CNAME and TXT record.

Be sure to copy and paste over the records from your Seguno Settings exactly.

Once you've saved those records, make sure to start the Authentication process in Seguno.

The following message will show when successfully submitted.

Seguno will then begin the backend of the domain authentication process, generally lasting one hour. You will receive an email notification once this has been completed.

Note

You may receive an “Authentication failed” message while the records are propagating - please wait 1-5 minutes and retry this last step.

All set! You'll automatically start your domain warm-up process with your next Newsletter send.


Authenticate your domain with other providers

Start by finding your account's CNAME and TXT records in Seguno, as outlined above.

If you are familiar with your domain host, please log into your domain host account, and navigate to your DNS settings or Control Panel. You will need to add two DNS records - one CNAME record and one TXT record. Copy your Seguno settings into the corresponding fields.

If you're not sure where to modify the records, please refer to your Domain Host's help documentation. We have linked to some common hosts below for your convenience. If your host is not listed, you may need to refer to their documentation or support options.

Common Hosts:

If you're not sure who is hosting your domain, you may use a free lookup tool and refer to the Registrar on your search results.

Copy the values exactly from the Seguno "Authenticate domain" window into your DNS Record settings to be sure they're correct.

Once you’ve created and saved those two records, head back over to the Seguno Settings and select Authenticate domain.  

You will see the message below when successfully submitted.

Seguno will then begin your domain authentication process, generally lasting one hour. You will receive an email notification once this has been completed.

Note

You may receive an “Authentication failed” message while the records are propagating - please wait 1-5 minutes and retry this last step.

All set! Next, you'll automatically start your domain warm-up process with your next Newsletter send.

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